Multinationals Continuing Sales In Russia Under Mounting Pressure To Take Stronger Action

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Multinationals Continuing Sales In Russia Under Mounting Pressure To Take Stronger Action
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Many multinational companies have distanced themselves from Russia following its invasion of Ukraine.

Tuesday, Zelensky named several international companies that hadn’t left Russia, including South Korean electronics giant Samsung Electronics, American drug maker Johnson & Johnson and German chemical giant BASF. The three have scaled back their businesses in Russia since its invasion of Ukraine but have continued sales.

For some companies whose Russian businesses are overseen by franchisees, leaving the Russian market or halting sales altogether may not be an option unlike companies that own businesses there.

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