Most cannabis consumers ‘struggle to understand’ THC numbers on edibles packaging, Ont. study finds — via TheGrowthOp
A study of 870 Canadians between the ages of 16 and 30 at the University of Waterloo found that most participants reading edible labels still did not know whether the product contained a high or low level of THC.
The study was split into two parts: The first tested whether subjects could tell how many servings were in a package and the second asked them to identify the product’s potency. Only six per cent could identify serving size on products without a label or a label that only displayed the weight. When the dosage was listed, 77 per cent could identify serving size.
The study found words and symbols proved far more effective in conveying information about product potency and appropriate serving sizes. Employing a “traffic light” system in testing allowed two-thirds of participants to identify products with strong potency versus a numerical system in which only one-third of people were able to do the same.
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