More Imprezzive? New 2024 Subaru Impreza Could Hatch Surprise at LA Show

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More Imprezzive? New 2024 Subaru Impreza Could Hatch Surprise at LA Show
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Subaru hired its factory rallycross driver to debut the 2024 Impreza later this month. Could that mean something special is in store for enthusiasts?

this year, we expect to see similar improvements and design tweaks on the new Impreza. But the reveal has an intriguing choice of host, which could mean something more is in store.

All we can really glean from today's teaser image is that the new Impreza will continue to be available as a hatchback, despite it being far from the brand's most popular model in regard to sales. Think of the Impreza as essentially just the"car" version of the better-selling Crosstrek SUV, just without the"rugged" body cladding and slight suspension lift and a few other minor tweaks. Both are based on the automaker's scalable unibody Standard Global Platform.

The LA show reveal of the new Impreza will be available to watch via livestream on November 17. Interestingly, the reveal will be hosted by professional skateboarder and rallycross driver Bucky Lasek, who will also be joined by his daughter, Paris. Bucky got his start in skating, appearing at the X Games in the 1990s, but became a factory Subaru rallycross driver in 2012.

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