Millie Bobby Brown is the latest celebrity to start a beauty line.
. Named Florence by Mills, in homage to Brown's great-grandmother Florence, it'll also be PETA-certified as "cruelty free." "What I want to my beauty brand to represent is individuality, and to embrace who you are," Brown says in a video that she Instagrammed on Tuesday, which also served as a preview for "sophisticated teenager"-friendly products like under-eye concealer, lip gloss, "zero chill face mist," and some mysterious glittery purple goo.
, which shared the news on Tuesday. "I guess I could never find anything that I liked to put on my face and it felt good. I’d take off my makeup and boom, another pimple would appear."
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