Millennials, Gen X, Baby Boomers, Gen Z all differ somewhat when it comes to ranking their all-time favorite brands.
The marketing research firm asked thousands of adults across the US to rate different brands based on favorability, trust, community impact, and how likely they would be to recommend the brand to others.Quick, what's your all-time favorite brand?Read more:The market research company interviewed 400,000 adults across the US, asking an average of 11,000 people to rate over 1,900 companies.
While some brands, like Amazon, proved popular across generations, others like Cheerios and PlayStation are more closely linked to specific demographics.
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