The feverish materialism of the 20th century has been on the decline among younger generations for some time. Now we need a politics that grasps that truth. (From 2018)
Perhaps Tim Jackson, author of Prosperity Without Growth, summed up consumerism most pithily as the process by which "we are persuaded to spend money we don't have on things we don't need to create impressions that won't last on people we don't care about".
The reality is that we're already surviving if not without growth then with a great deal less. The promise of consumer capitalism, that most of us would get better off year-on-year, has been broken for well over a decade. The most difficult challenge for the late-materialist era - one which we've hardly even begun to face - is getting the politics, policy and economics right. We need politicians to tell us the truth, shape our expectations and give us hope. We need new forms of living, working, travelling and eating.
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