Dovetail Workwear collaborates with tradeswomen (park rangers, mechanics, vintners, and more) to inspire and test new designs, all of which balance safety with swagger.
Is there anything greater than a gusseted crotch? The diamond-shaped fabric panel can mean the difference between bunchy constriction and the ability to stretch and squat without awkward pinches you-know-where. That feeling of freedom is sewn into every product from Dovetail Workwear, an innovative company selling apparel made by and for women—specifically cofounders Kate Day, Kyle Marie Begley, and Sara DeLuca—in Portland, OR.
ADVERTISEMENT In 2013, Day and Begley, parents who met at a PTA meeting, launched a landscaping business. They loved getting down in the dirt—and loathed the frumpy, shoddy uniforms available. “The options were a ‘pink it and shrink it’ take on a men’s pattern,” says Day.
Dovetail launched three years ago, and its products now range from trucker jackets to overalls. Day, Begley, and DeLuca collaborate with tradeswomen to inspire and test new designs, all of which balance safety with swagger. Dovetail also celebrates women’s labor while inching a feminine aesthetic toward a more complex and empowering ideal. “Anybody can wear workwear, because it’s about utility and style,” says Day. “It’s about owning your identity as a creative and productive person.
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