MediaCo has acquired Estrella Media’s content, digital, network and commercial operations. Estrella will retain ownership of its radio stations.
Holding has acquired all of Estrella Media’s network, content, digital and commercial operations, the company announced on Thursday .
According to a press release, the transaction — which closed April 17 — will see Estrella Media brands join MediaCo. These include the EstrellaTV network’s linear and digital video content business, Estrella Media’s digital channels and the EstrellaTV app.‘s TV and radio stations, a press release notes that the transaction will allow MediaCo to “reach the established audiences of” those stations, including Que Buena Los Angeles, La Raza in Houston and Dallas, and El Norte in Houston.
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