Mattel has released its first-ever carbon neutral toys, including a Matchbox Tesla model made from recycled materials.
allow corporations and individuals to purchase carbon-reducing processes, like planting or protecting a forest, in order to offset carbon-emitting processes, like manufacturing or air travel.
The offset schemes have been criticized by climate experts for allowing the continued use of fossil fuels at a time when scientists say the world should be cutting them, as well as for being vague about quantifying the emissions they will reduce. In addition to being carbon neutral, the Green Town toys are also created mostly from plant-based materials, rather than plastic derived from fossil fuels, said Mattel, which "promotes responsible management of the world's forests." And the building block sets themselves feature eco-friendly elements, like a toy electric bus.
Mattel's other new sustainable offering is the Matchbox Tesla Roadster -- its first die-cast vehicle made from 99% recycled materials. The toy Tesla, which is also certified carbon neutral, is
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