Lotus launches new division for 'blank sheet' bespoke models
-derived electric powertrain remains to be seen, but a close look suggests a conventional radiator and exhaust system feature.
Beyond outlandish halo projects such as this, LAP will also turn its hand to personalisation options for series-production cars – including bespoke colours, trims and materials – and"exclusive high-spec and highly desirable versions of Lotus cars". The first production-based special edition is likely to be based on the Emira, which is due a market launch in the coming weeks, though LAP has not yet suggested whether its special editions will be modified mechanically or marked out chiefly by bespoke design cues.
One of the division's first priorities is the launch of a global support programme for buyers of the new , and it will also offer Lotus Driving Academy track tuition at locations around the world, including Lotus's own Hethel circuit.
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