Throughout the pandemic, many older females have been reluctant to return to the multiplex but are turning out in force to see the Sandra Bullock and Channing Tatum-led movie.
is on its way to a $30 million domestic opening after earning $11.6 million from 4,252 theaters in a significant win for the box office recovery.
Until now, males under the age of 35 have fueled the recovery, while titles depending upon older adults — particularly older females — have lagged.Romancing the Stone, is bucking that trend in a major way. Roughly 60 percent of Friday ticket buyers were female, while a whopping 47 percent were over 35.fame also stars in the movie, which pleased crowds at the recent SXSW fest when making its world premiere there.
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