After two years off during the pandemic, Lightning In a Bottle is returning in a big way for 2022.
“The lawyers were like, ‘Look, just pay us and we’ll go away,'” Do Lab co-founder Jesse Flemming toldin March 2021. “That was the easiest option to get out of the whole thing, so we settled with the lawyers and they took the money and whoever was in the class action, it was probably like a dozen people, they all got a little bit of money and that was it.”
As the pandemic persisted, Do Lab co-founders — brothers Josh, Jesse and Dede Flemming — pared down the company to just themselves and one other employee. They assured, however, that they were “firing up the cylinders” for 2022, and with Tuesday’s announcement it appears that the Lightning in a Bottle machine is back at full power.
“Thankfully, because of the way that we are as an overall family and organization, although we had to let everyone go, we still have everyone’s support,” Dede Flemming toldlast March. “We can still call up contractors and old employees and bounce things off of them, and they’re happy to contribute because they still believe in what we’re trying to create and we still have their support.
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