The Hill Times
Liberal leadership hopefuls will need to craft their message for “two different audiences” as they face the prospect of a whiplash “pivot” from the leadership campaign to the general election, say pollsters. “The traditional thing to do is you appeal to the base in the leadership race, and then you pivot to the centre afterwards,” said former Liberal PMO staffer Dan Arnold, in an interview with . “But here you don't have that time to pivot.” On Jan.
‘Two different audiences’: Coletto Abacus CEO David Coletto said candidates must do a 'delicate dance' to differentiate themselves but not 'firebomb' the Trudeau legacy. photograph by Andrew Meade Pollster David Coletto, CEO of Abacus Data, said there is always the challenge in a leadership race of “speaking to two different audiences”—the party base and the general public—but that dynamic will be an even more “delicate dance” in this leadership race.
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