Let’s Talk About Max’s First Week

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Let’s Talk About Max’s First Week
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An emergency discussion about the streaming service formerly known as HBO Max.

dumb: Making it harder to find the TCM hub — er “brand spotlight.” It used to be listed just after HBO, Max Originals, and DC. Now? It’s the tenth logo you see. And then once you’re on the brand spotlight, the content is once again harder to find because it’s more endless horizontal rows. Depressing.

But let’s remember that until very recently, nobody just paid for HBO. You paid a minimum of like $50 to get basic cable and then added on HBO for $12 or more per month. Yet guess what: Watching and loving HBO was just as awesome when it was channel 501 on your overpriced cable system. And it’s just as cool now when you watch HBO on something called Max. Putting the logo on top, basically by itself, is almost the streaming equivalent of being channel 1 or 2 on your cable box.

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