How much LeBron makes for a sponsored Instagram post: $300,850 How much LeBron makes for an NBA game: ~451,000
Among basketball players, LeBron James is not only King of the court, he’s also the King of Instagram.
James is arguably the most famous athlete in the United States. He has more followers on Instagram than any basketball player, with 54.7 million. LeBron James’s salary from the Lakers this season is $37.4 million, the 6th highest mark in the NBA. That works out to a little over $451,000 over an 82-game regular season. In addition, James has made millions off the court in a variety of business deals such as his ownership stake in Beats by Dre AAPL, -1.36%, and his Blaze Pizza investment. It’s also possible that LeBron’s Nike NKE, -0.
See also: ‘I thought they were scamming me’: Kansas City Chiefs superfan gets the surprise of a lifetime
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