The GOP congresswoman told her followers to 'make it as shameful to wear North Face as it is to drink Bud Light!'
Several brands have been the target of condemnation from conservatives over marketing products for the LGBTQ+ community in recent months. While experts have said such campaigns provide an opportunity for brands to appeal to consumers in new markets, critics have accused companies ofThe controversies sit at the heart of a culture war, and feed into a broader debate about the acceptance of LGBTQ+ individuals in public life.
A North Face store in London, England, on May 13, 2019, and Rep. Lauren Boebert on March 10, 2023 in Washington, D.C. She has called for a boycott of the brand.In the North Face advert, Pattie Gonia says:"Hi, it's me, Pattie Gonia, a real-life homosexual. And today, I'm here with The North Face; we are here to invite you to come out... in nature with us."
Referring to the Summer of Pride hikes it is planning for a second year running, they added:"Last year, we gay sashayed across the nation and celebrated pride across the nation with hundreds of you."accused the company of"grooming our children," while former Republican congressional candidate Robby Starbuck said North Face was"screaming at you to not buy their products.
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