The acclaimed producer (Robyn, Jessie Ware) discusses meaningful ways to empowering marginalized artists in the music industry.
Last year, Adam Bainbridge — the acclaimed British electronic musician who records as Kindness — published a frank, accessibleof over 80 industry terms, including everything from mechanical royalties to retention periods to tour buses . It’s one of many ways the transfeminine producer has tried to level the playing field for marginalized artists, from tweeting aboutto privately sharing their contracts and other documents with fellow musicians over the years.
Parent labels have sometimes empowered people of color to run imprints or labels within labels — where people of color are the CEO, the decision-maker, the A&R. I’d like to see more of that. But that could start within indie labels. We did quite a lot of brainstorming for the future in Label Relations, thinking about ways to empower both artists and label workers. I think there is actually solidarity between everyone that isn't ultimately the label owner — that's been amazing to see. I don't think some of it has become publicly visible yet, but [we’re working on] inter-artist solidarity. Maybe artists on labels could get to know each other better and share information — it's quite a powerful thing to do.
Artists should just talk to each other. One of the quickest shortcuts to exposing exploitative practices or inappropriate behavior is for artists to talk. We already had whisper networks, and maybe we kept them smaller, but it's OK to think about what your community is and maybe forge links with those people. By information-sharing, the most problematic of those looking to sign or manage those artists, they'll have no place to hide.
And it’s not that some of these contract clauses are particularly harmful to LGBTQ+ artists or artists of color, right? It’s that those artists historically haven’t had equal access to the resources that white, straight cisgender artists can call on to help navigate those situations and negotiations.
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