The Rio subcompact sedan and hatchback, which started at $17,875, won't continue in the U.S. past the 2023 model year.
Through July of this year, Kia has sold 16,554 units of the Rio, a 2 percent decline compared with last year. But the Rio has never been among Kia's bestselling models, and its low prices likely mean slim profit margins. The compact
will now be the cheapest model in the Kia lineup. It started at $20,815 for the 2023 model year; 2024 pricing hasn't yet been announced.. We expect it to serve as a replacement for both the Rio and the Forte going forward, but it's not likely to carry a sub-$20,000 starting price. Look for more information on this new model to come later this year, as it could arrive in the U.S. for the 2025 model year.
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