Five years since his last project, Kendrick Lamar has announced his new album will release next month
, which is a blank webpage with two folders, one of which held a scan of a statement on pgLang letterhead. “The following statement was released today by oklama, through his company, pgLang at 11:00am PT in Los Angeles, CA,” it read. Following innumerable false alarms about a K Dot album, the statement understandably went on to add, “All factual information for this release will come directly from this source only.
” He also posted the announcement to Instagram., which celebrated its five-year anniversary April 14. Lately, Lamar has had his hands full with his mysterious pgLang company alongside Dave Free, which has announced two signees, Baby Keem and Tanna Leone, along with a handful of projects involving Yara Shahidi, Brent Faiyaz and Jorja Smith, with brands like Calvin Klein. In November, Lamar put on a theatrical performance at Day N Vegas, highlighting his musical journey from Section.80 to DAMN.
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