Vancouver Island votes point to need for BC United to boost its name recognition, and for the Greens to lift their stagnant support.
On one level, it is easy to dismiss the outcomes of the two B.C. byelections this past weekend as entirely predictable and even inconsequential because they had no impact on the make-up of the legislature.
Perhaps the most surprising result from the two byelections was the out-of-nowhere rise of the BC Conservative Party in the Langford-Juan de Fuca riding. Its candidate there, Mike Harris, received almost 20 per cent of the vote, more than double the support for the BC United candidate. It seems obvious the BC United brand has not resonated with the voters yet, which is not the least bit surprising. Rebranding a major brand — whether it is a political party or any major company — takes time and BC United has been in existence as a political brand only for a few months.
Across the two ridings, almost 7,000 people who voted for a party other than the NDP in the 2020 election decided not to vote this time around. It could be partly a what’s-the-point-the-NDP-is-just-going-to-win mentality and also perhaps that public dissatisfaction with the government is simply not that high .
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