Katy Perry and Adam Lambert are among the stars performing for Can't Cancel Pride, a COVID-19 benefit show for the LGBTQ community
Produced by iHeartMedia and Procter & Gamble, the virtual event aims to raise visibility and funds for LGBTQ communities impacted by the COVID-19 pandemic, and will culminate in a one-hour special hosted by actress Laverne Cox and radio host Elvis Duran. Thewill air on iHeartRadio’s Facebook and Instagram pages, iHeartRadio’s PrideRadio.com and broadcast on iHeartMedia stations nationwide and on the iHeartRadio app June 25th at 9:00 p.m. local time.
“The COVID-19 pandemic has exposed the complex and significant obstacles facing the LGBTQ+ community,” P&G chief brand officer Marc Pritchard said. “We must continue to fight hate and intolerance against all people while redoubling our efforts to elevate LGBTQ+ visibility and providing support for those in need.
“There’s no question COVID-19 has impacted the LGBTQ+ community in a variety of ways, and at this time in the U.S., the struggle for equality and inclusion has never been more important,” iHeartMedia chief marketing officer Gayle Troberman added. “Now is a time we need to come together to support the organizations that help bring critical resources to LGBTQ people in need and Can’t Cancel Pride aims to do just that.
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