.iamjojo cancels cancel culture in a soft and powerful new track Joanna
As you may remember, the singer reemerged in 2016 with the excellentat the end of last year, as a way to push back against nagging label roadblocks. Now, her reinvention is finally taking form — she recently swapped labels, and has spent some necessary time processing her past, which we can hear on"Joanna."
The shockingly raw song, which arrived on Friday , opens with a bluesy guitar riff before making way for JoJo's still-impeccable vocals."You should date somebody famous, that'll probably put you on the A-list," the 28-year-old sings, mocking the unsolicited advice she constantly receives."That'll probably get you on them playlists, stop you being so damn underrated.
In the accompanying video, it's JoJo who has the last laugh. As she delivers the final lyric —"You should just hurry and drop your new shit — she gives a knowing wink at the camera, hinting that that's exactly what she's about to do.According to a press release, the reflective new track began as a freestyle, with JoJo echoing the thoughts of her haters and critics, as well as her own doubts. Ultimately, though, it became a commentary on cancel culture.
And rest assured, JoJo does indeed have"new shit" on the way — along with dropping"Joanna" on Friday , she announced a new single,"Sabotage," featuring CHIKA, out on October 25. The singer's upcoming body of work promises to center around her"new-found confidence – both musically and emotionally. There's a lightness, a joy, a sense of satisfaction: JoJo doesn't want to avoid the past, but it's time to open the next chapter.
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