Jennifer Lopez, Alex Rodriguez Are Investing in Fintech Firm Acorns

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Jennifer Lopez, Alex Rodriguez Are Investing in Fintech Firm Acorns
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Investing app Acorns wants to transform into a bank alternative used by millions. It has enlisted A-Rod and J.Lo to help.

Acorns Grow Inc. wants to go viral. It has enlisted A-Rod and J.Lo to help.

Alex Rodriguez and Jennifer Lopez are buying a stake in the California-based company, Acorns said Monday, joining an investor base that includes Ashton Kutcher, Bono and Kevin Durant. Acorns doesn’t just want celebrities as investors—it is also talking to some of them about designing financial products tailored to their interests.

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