Instacart will use ChatGPT to power a new search engine designed to respond to users’ food-related questions
Instacart Inc. is adding OpenAI’s ChatGPT chatbot technology to its grocery-delivery app, joining athat are turning to the humanlike artificial-intelligence language tool in efforts to boost customer services, marketing and other automated tasks.
“When you think about grocery shopping, it takes a lot of thinking and planning,” said JJ Zhuang, Instacart’s chief architect, who oversees technology across the company. “It’s the perfect use case for smart AI, because it’s a lot of cognitive load,” he said, citing decision-making factors such as household budgets, health and nutrition implications, seasonal produce, cooking skills and meal preparation times.
, the company told employees Tuesday. It reported positive net income over the fourth quarter, generating more than $100 million in adjusted earnings before interest, taxes, depreciation and amortization. On Wednesday, OpenAI released updates to its application programming interface—a type of software code, known as an API, that enables computer programs to communicate with each other—which includes specific protocols for integrating apps with the latest AI models for both ChatGPT and Whisper, OpenAI’s speech-recognition tool. Unlike its widely popular online app, which is free and available to anyone, OpenAI charges a fee for accessing the interface needed by developers to build new apps.
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