Exclusive: Here's how TLC's 90DayFiance became the incredible franchise it is today.
7:00 AM PST, November 3, 2019The pursuit of love is synonymous with the human condition. We all want it, need it, and at some point, face rejection over it. But time after time, we try again for love.
"At that time TLC [was] really not in the love and relationship space," Lee tells ET exclusively."I always thought that was a void … and I told Matt, ‘You’re going to stop showing it. We are going to greenlight this, we want it!’” , an unscripted reality show that debuted on TLC in January 2014. It follows people bringing their fiances to the U.S. from other countries via a K-1 visa. Once together stateside, the pair must marry within 90 days or the visa expires.
"I saw this whole brave new world of how you find love," he says of taking on the show. This new world also had a built-in deadline; the stuff of reality TV production dreams. Lee’s reaction to seeing that in his inbox?"Jubilation!" he admits with a laugh. “We’re thrilled because it means to me, personally, that we have done something to really speak to primarily the women of America. [It’s] something that they want to see every week; that’s very important."out on that first date years ago, Lee has stayed intimately involved with its production. “No one is allowed on the show unless I condone or support the casting,” he says.
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