Indigenous Makers Re-Envision canadagoose | For the project’s second installment, the luxury brand returned to the arctic territory, tapping 18 makers to interpret a set of materials according to their unique vision | V:
For many, the Canada Goose sleeve patch symbolizes cosmopolitan outerwear with tundra-inspired functionality. But that regional identity has expanded under Project Atigi, an ongoing series of Canada Goose parkas designed by craftswomen from Nunangat, the vast bloc of Inuit provinces comprising Canada’s northernmost border.
according to her unique vision. This yielded 90 limited-edition parkas blending Canada Goose and indigenous trademarks, from colorful technical fabrics to baby-carrying pouches. “I make my pom-poms from leftover fur scraps, and put stuffing inside so they look puffy,” says Ittaukallak, rocking pom-pom drop earrings that underscored her design prowess. A self-taught designer and seamstress from Puvirnituq, Quebec, Ittaukallak says she developed her playful, shop-window-ready style to combat the cold reality of lacking resources. “
If Canada Goose is as influential in northern Canada as it is below the treeline, CEO Dani Reiss says the inspiration goes both ways. “The high arctic is one of the places we built our reputation,” says Reiss. “The N
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