Despite a slow start, the 2019 box office is showing signs of strength and could top 2018's ticket sale record by year-end.
In July this year, the box office earned $1.28 billion, shy of the record $1.39 billion set in 2011 and a 7% bump from last year's $1.20 billion haul. In total, the box office is now down about 6.8% in the first seven months of the year compared with a year ago, according to data from Comscore.
Analysts are constantly recalculating their forecasts for the box office, but slowly, those new expectations are suggesting that 2019 could surpass the $11.9 billion earned in 2018 domestically. Doug Stone, president of Box Office Analyst, said he is currently tracking 2019 to be around $12 billion, a few percentage points up from 2018.
Of course, there are still some, like analyst Michael Pachter from Wedbush, that foresee 2019 falling just short of 2018. Pachter wrote in a research note Monday that his team expects the 2019 box office to be down about 1.5% compared to 2018.Where 2019 will make up most of its ground will be in the back half of the year.
"Maleficent: Mistress of Evil," "Frozen 2" and "Star Wars: Rise of Skywalker" are due out in October, November and December, respectively. While analysts foresee "Maleficent" drawing a decent crowd, it's "Frozen 2" and "Rise of Skywalker" that are expected to bump the box office upward.
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