'I used to get excited when the phone rang because it almost always meant a new customer. Now I dread it because it means another client is calling to bid adieu.'
, our first client asked to cancel their service agreement with us. “Advertising just isn’t a luxury I can afford right now,” they said. The next day the same request came from two more clients. The following week we lost our second-biggest client. The hits kept coming and by last week, nearly half the income my family depends on had evaporated completely. Ten years of blood, sweat and tears lost in a matter of eight weeks.
I’m trying to keep as many balls in the air as possible while giving my all to the clients we have left. I’m also spending more time than ever on my knees. I know I’m just one of many facing the same ― or much worse ― economic conditions. I feel for business owners who’ve had to confront the additional emotional burden of letting employees go and know it weighs heavily on their minds.
And yet, there are silver linings. It’s true that you often don’t know what you’ve got till it’s gone. Even though I feel the losses of my company, this situation has reminded me to hold onto what I have with deeper appreciation. That I can still wrap my arms around my wife and children matters so much more in the end. And being able to spend additional time with them these days is a blessing I’ll treasure for the rest of my life.
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