How the pro-Trump message machine is seizing on anti-lockdown fever

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How the pro-Trump message machine is seizing on anti-lockdown fever
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Outside groups tied to President Trump’s re-election bid have ramped up recent efforts to promote back-to-work protests, pushing anti-lockdown messaging -- and even some conspiracy theories -- that would appear to contradict the Trump administration’s own prescription for knocking down the novel coronavirus

Some political experts have previously lauded the Trump campaign for building out an impressive digital operation and harnessing the power of Facebook on the back of the president’s 2016 run which generated a legion of loyal supporters. Since, the re-election team has assembled a sprawling network of conservative media influencers who share and spread pro-Trump content to their millions of followers.

When asked about the protests targeting governors' stay-at-home orders on"Good Morning America" recently, Dr. Anthony Fauci, the top government official on infectious diseases, warned that abruptly rolling back the guidelines would"backfire" and could further delay the reopening of the economy. When asked if a protest in Wisconsin organized by White House economic adviser Stephen Moore undermined his own administration’s guidance, the president pointed what he said was"a lot of injustice,” specifically pointing to Virginia, where he said"they want to take your guns away," though he didn't explain how that was connected to coronavirus.

Social media emerged as a powerful messaging tool during the 2016 presidential campaign, and political experts said it is expected to play an even more prominent role in the 2020 presidential campaign. Last week, The Washington Post reported that Facebook messaging calling for protests in Wisconsin, Ohio, Pennsylvania and New York, was being pushed by a number of avid Trump supporters. That included the Michigan Conservative Coalition, a group founded by Republican officials who sit on the Trump campaign advisory board.

In another, now-deleted tweet, the pair wrote: “Bill Gates has no business being over our vaccines. Why? Because he’s not a damn Doctor or Scientist! He has another agenda!” Kirk reiterated his calls for protests later on the same day, specifically targeting Michigan Governor Gretchen Whitmer’s stance that abortions won’t be banned during the coronavirus pandemic.

A spokesman for Kirk reiterated in a statement to ABC News for the original report that “peaceful is the operative word.”

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