In honor of Hispanic Heritage Month, which happens from Sept. 15 to Oct. 15, television networks are unveiling slates of themed content including new campaigns, sports broadcasting, live specials a…
, which happens from Sept. 15 to Oct. 15, television networks are unveiling slates of themed content including new campaigns, sports broadcasting, live specials and more.
Among this year’s programming options is NBCUniversal and Telemundo’s “Come With Us,” an initiative that includes special programming and digital elements designed to reach audiences in both English and Spanish. The campaign will kick off on “Today” and “Hoy Dia,” followed by an on-air roadblock during prime time. Telemundo will also incorporate social media initiatives, including “Latinos Imparables” and “Unstoppable Women.
Additionally, NBC Sports will highlight Latino artists contributing to mural paintings with “On Her Turf” highlighting Latina athletes participating in social roadblocks; CNBC Digital will spotlight prominent business leaders from the Latinx community; Universal Kids will spotlight Latinx youth sharing the icons who inspire them; and Peacock will celebrate Latinx icons in film and comedy.
Ovation Now is streaming programs about different Latin American locations and Latinx celebrities, including the documentary “Bruno Mars: Just the Way I Am,” the “Inside the Actors Studio” episode featuring Jennifer Lopez, and “Anthony Bourdain: No Reservations” episodes in whch Bourdain traveled to Mexico, Chile, Panama and more.
— AP entertainment reporter Marcela Isaza moderates a conversation between NBC News senior national correspondent and NBC News Now anchor Tom Llamas; ESPN baseball and softball analyst Jessica Mendoza; and actor, producer and activist Wilmer Valderrama. They discuss Hispanic achievements in television as well as their own journeys.
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