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At more than seven feet tall and over 300 pounds, Shaquille O’Neal has a hard time being stealthy. So perhaps it shouldn’t come as much of a shock that, when he piloted his pickup truck to the TomorrowWorld music festival in Georgia’s Chattahoochie Hills several years ago and slipped behind the pyrotechnics stand, promoter Joe Silberzweig immediately took notice.
Silberzweig’s alarm quickly turned to glee as he recognized Shaq, inviting him into the festival as an honored guest. The NBA Hall of Famer — whose résumé also includes turns as an actor, rapper and law enforcer — was amazed to see hundreds of thousands of fans, some sporting flags of countries at war with one another, writhing in peaceful unison to each thumpy electronic set. At that moment, Shaq decided he was going to return to the stage as a DJ himself.
“I always tell people there are two things that bring people together: sports and music,” he explains before a gig at Atlantic City’s Ocean Resort HQ2 dayclub “For me, it’s not about the money. It’s about the record and the crowd and the Game 7 [atmosphere].” After his TomorrowWorld experience, Shaq pestered Silberzweig for two years to let him DJ at the festival, finally getting a shot to play a small stage during an undesirable time slot early in the evening. Some 10,000 people showed up, and Shaq was on his way, trading the hip-hop beats of his youth for dubstep, trap and the occasional “'80s white boy classic” — and ditching LP players in favor of CDJs.
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