How McDonald's is spending millions of dollars to regain its crown as drive-thru king

McDonald's drive-thru wait times keep stretching longer. But, the fast-food giant is willing to invest millions of dollars to reverse the trend.

McDonald's headquarters and franchisees are investing millions of dollars to speed up drive-thru times after six years of increasingly long waits. On Monday, McDonald's announced a new program to encourage certain franchisees to upgrade their drive-thrus, according to internal documents obtained by Business Insider. McDonald's announced in March it would acquire Dynamic Yield in a $300 million deal and add new AI capabilities to drive-thrus.

McDonald's headquarters and franchisees are investing millions of dollars to speed up drive-thru times after six years of increasingly long waits. On Monday, McDonald's announced a new program to encourage certain franchisees to upgrade their drive-thrus, according to internal documents obtained by Business Insider. McDonald's announced in March it would acquire Dynamic Yield in a $300 million deal and add new AI capabilities to drive-thrus.

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