How Linda Cantello Went From Amateur Makeup Artist to Inventor of the Modern Smoky Eye

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How Linda Cantello Went From Amateur Makeup Artist to Inventor of the Modern Smoky Eye
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With a career that spans more than three decades, makeup artist Linda Cantello has worked with just about every memorable, industry-shaping name in the fashion industry:

Author:Stephanie SaltzmanPublish date:Oct 18, 2018In our long-running series "How I'm Making It," we talk to people making a living in the fashion and beauty industries about how they broke in and found success.

With that type of professional outlook, it's not surprising that she has no use for the comparison anxiety that has become so pervasive in our Instagram-obsessed culture. Cantello, who has no formal training as a makeup artist but holds a Fine Art degree from London's Harrow Art School, isn't on any social media platforms, and without that type of distraction, she's laser-focused on her own creative outputs.

My friends and I were all desperate to be in fashion. My best friend at the time was [hairstylist] Sam McKnight; we met in a gay club when I was 16. He was already very successful, so he took me under his wing and he'd try and impose me on people as a makeup artist and they were like, 'No.' I didn't know anything — I only knew about making up myself. I went to live in Italy and pretended I was a makeup artist; I had a plastic fishing tackle box [as my kit].

Since you had no formal makeup training, were you learning on the job and experimenting to figure things out? Tell me a little bit about your backstage career and working with models and designers in that capacity. There was momentum, interest grew, it became about trends: 'What's the season's trend?' So it was like this little, tiny thing that grew and grew and grew. I launched my own [makeup] line, and then I started to work with Tom Ford for Gucci, and in the second show that I did with Tom I did the smoky eye. We always laugh in my family — we say, 'Oh, when I die it's gonna be like, 'She created the smoky eye' on my tombstone.

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