.nikkinelms' resourcefulness is unparalleled, and she creates a moment every time her clients put their hair in her hands
For Nelms, hair is art. Like other great artists across mediums, she’s honed her craft over time. She’s been shaping and styling since she was in the third grade and got her first job at a salon in the ninth. Later, she balanced going to cosmetology school with classes at Florida State University. Now, along with being the go-to hairdresser for some of the biggest stars in the world, she’s also an ambassador for the hair-care brand Maui Moisture.
New clients have a hard time understanding my process at first. People have a hard time trusting these days. They want you to prove that you’re capable and they want you to show them first. We don’t have a connection yet, and they want me to show them what I mean. It’s hard because my creations live in my head. And that’s not really how art works because trust comes from the feeling. I’m trying to get them to trust a vision that we can’t pull from Pinterest because it hasn’t happened yet.
I try to find time when I’m not thinking about hair because it can consume me. I give myself breaks when I’m not thinking about someone’s haircut. I keep some time for myself and do something creative that’s not about hair, like thrifting, and the little things I like to do release stress, anxiety, and worry about the projects I have coming up. I have to be at my best for my clients. And I will only be good for them if I’m good to myself.
Every few months, I’ll get an email about someone wanting to give me an award for being the “best new artist.” So clearly they don’t know I’m like a dinosaur in this game. I just ride my own wave, which is how I stay fresh and hardworking. That’s how I stay successful and ambitious on my own terms. I do my own thing and look forward instead of to the left and the right.Early on, I realized how people work and that sometimes their criticism isn’t even based on them not liking a style.
When I was in high school, my style was weird, but I really liked the way I dressed. Some kids would laugh, but then the next school year, they’d try the same thing. I realized then that’s how they dealt with not knowing. So I believe in giving people time because sometimes they’re just venting and using you as the target.The only thing I worry about is whether the advice I needed at their age would still work. When I came up, things weren’t expected to move as quickly.
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