How Gen Z helped change Starbuck's Howard Schultz public perception

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How Gen Z helped change Starbuck's Howard Schultz public perception
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Starbucks' Howard Schultz was the gold standard for good bosses everywhere. Then Gen Z worked for him.

Schultz repeatedly said that Starbucks had not broken any laws — despite an administrative judge in New York ruling in March that the company had done so dozens of times at stores around Buffalo, New York,During the three decades since his chat with Clinton, Schultz's image has morphed from a model of corporate responsibility to what critics have described as a union buster. At the same time, Americans' attitudes toward unions and large companies have also evolved.

Schultz and other executives attend"hundreds of voluntary collaboration sessions and other open forums" where they interact with employees. Starbucks favors"a direct relationship with our partners," Wall added.Derek Davis/Portland Press Herald via Getty ImagesFor decades, Schultz has said that Starbucks' benefits are so good that its employees don't need a union.

However, only about 16% of respondents said that they or someone in their household were part of a labor union. And of the 84% of respondents who said they had no connection to a union, just over half said they were"not interested at all" in joining a union, according to Gallup.Jim Bennett/Getty ImagesIn 1996, Schultz told the corporate-responsibility panel that Starbucks built its business around values to win favor with employees.

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