Jamie Welch, CEO of New York-listed Kinetik Holdings, this summer bought Yverdon Sport FC, which had just won promotion to the top-tier Swiss Super League. It’s just the beginning, he says.
Jamie Welch, the lead investor of Swiss football club Yverdon Sport FC, center right, and club president Jeffrey Saunders, center left, celebrate a goal against FC Basel in Yverdon-les-Bains, Switzerland, on Sept. 24. , Bloomberg
“We are looking at other clubs” elsewhere in Europe, and envision a “multiclub platform, which is really what we’re trying to create,” Welch said in a recent interview from the Houston headquarters of his New York-listed Kinetik Holdings Inc. He says talks with one or two clubs are more advanced but no deal is likely in the next 30 days.
Welch says his goal is to buy up majority stakes and build something — albeit much smaller — “a microcosm” as he put it — akin to the company that controls Manchester City. The English club is the flagship for City Football Group, which includes 11 other smaller clubs around the world from which it draws scouting intelligence and players. The multiclub ownership model has grown in popularity as a way of developing stars of the game without the need for hefty transfer fees.
While deals like 777 Partners LLC’s agreement to buy Everton FC in the English Premiership earlier this month make headlines, other American firms are buying up smaller clubs in Europe more quietly. Pacific Media Group LLC, co-founded by Florida-based Paul Conway, now has a stable of clubs including AS Nancy of France, Swiss club FC Thun and KV Oostende in Belgium.
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