The Toronto International Film Festival is still more than a month away, but a pair of U.S. entertainment worker strikes have Hollywood North worried the annual event won’t offer the usual boost for local businesses.
When the Screen Actors Guild-American Federation of Television and Radio Artists walked off the job at midnight Thursday, joining the Writers Guild of America on the picket line, the labour action halted scores of international productions and immediately stopped the promotional work actors carry out for already completed films.
She’s heard from local businesses trying to navigate their hotel and restaurant bookings, which may wind up cancelled, and figure out how much food, flowers and party favours to bring in for a festival whose look and feel might vary wildly from previous years.The uncertainty around TIFF is exacerbated by the high inflation and interest rate environment businesses find themselves in as they try to recover from the COVID-19 pandemic.
TIFF has not outlined what it will do in the event the strikes stretch on to the festival period but admitted it won’t be unscathed. Those numbers likely swelled as the festival grew in the last decade and started hosting an awards night and shutting down a strip of King Street West on TIFF’s first weekend for stargazing and corporate promotions.
“I’m a little bit concerned, but to be honest with you, I’m not that concerned ... because we are so busy during that period of time that we could be less busy and still be full,” he said.
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