Leading Bengali-language streamer Hoichoi is expanding into the feature film production business with Hoichoi Studios. The new studio plans to use the learnings gleaned from six years as a streamin…
The new studio plans to use the learnings gleaned from six years as a streaming operator and will curate stories hitherto confined to that space as theatrical releases. Some three to five theatrical releases are being planned per year.
The film will commence principal photography later this month and will release in November during the Kali Puja holiday frame. Mukherjee said: “The trust of our consumers across geographies is what acted as a catalyst behind the culmination of the Hoichoi Studios, our new wing. We wanted to entertain and serve our audience by expanding to a new format.”
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