For most people, a trip to Jack in the Box is as laid-back an affair as they come. But Sam Pocker, better known by his TikTok handle FastFoodLegend, is not most people. _B_Contreras_ reports:
How hard is it to make money as a social media influencer? Take a peek inside the budget of Sam Pocker, a TikTok artist focused on fast food.
Pocker bought a second cellphone to organize all his fast-food apps and manage the deal notifications they bombard him with — one of the many hidden costs of his work. Jack in the Box is our first stop of many. When we’d first set out, winding south down Interstate 5 to the tune of SiriusXM’s TikTok Radio, I’d noticed a handwritten note stuck to the central console of Pocker’s SUV. It listed the names of fast-food chains he hoped to stop at; we would end up visiting eighteen of them.
As eccentric as his orders are, staff rarely question Pocker. “The only question people really ever ask is, they think I want it for free,” he tells me back in the car. “That’s why I’m so upfront about, ‘I’m happy to pay.’ Sometimes I have to say I’m happy to pay, like, five or six times till it gets through their head.”
At a retro McDonald’s in Downey that happens to be the chain’s oldest operating location, Pocker orders fries and some sauce.
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