Taco Bell added Artificial Intelligence technology to its mobile app—here's why:
But thanks in large part to McDonald’s $300 million investment inAnd now, Taco Bell is making its case for AI, announcing a broader partnership with Certona last week to create a more personalized experience for its mobile app users, of which there are 5 million.
The AI also considers factors like time of day, day of week, weather, etc. And, if that same user viewed multiple products, then all of those products are also taken into consideration. , the technology calculates a store's inventory needs and predicts how many baristas are needed behind the counter every day, freeing up their time to interact with customers. . The company uses the system to predict when an order will be ready, improving the accuracy rate to 95%. with nearly 80% accuracy.
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