| HELMUTLANG Street-Casts Redheads For Short Film | V:
However inexplicable the anti-ginger sentiment may seem to Americans, Europe's redheaded community has developed solidarity-building traditions like the annual Redhead Days Festival in Tilburg, Netherlands, to which Leese traveled for the fashion short. It was there that the filmmaker assembled a cast of gingers of all stripes, showing that confidence is the hottest accessory around.
In addition to capturing the recessive-gene-filled festival, the film debunks the conventional wisdom that redheads can't wear red: The cast, who reflect ages 12 to 65, is seen sporting the most striking red hues from Helmut Lang's AW19 collection.
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