HeatTransformers: Heat pump startup raises $16 million

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HeatTransformers: Heat pump startup raises $16 million
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HeatTransformers, a one-stop-shop for heat pumps, just raised $16 million. Check out the 10-slide pitch deck it used to raise the fresh funds.

HeatTransformers, a Dutch one-stop-shop for heat pumps, has just secured $16 million.

HeatTransformers, based in the Netherlands, helps heat pump customers from interest to installation and optimizes their usage. Cofounders Stijn Otten and Gijs van Vrede founded the company in 2018 after becoming fascinated by the lack of heat pump uptake in Europe. The first iteration of HeatTransformers was actually an installation company, which worked with energy companies that referred customers."We thought the main obstacle to scaling this up was getting installation sorted. So we started this company, we bought a van, Gijs and I got certified as installers," Otten told Insider.

The 100-person company still has its own installation team and academy, but has built on those pain points to help customers during their entire journey. It has developed a"managed platform" where, once a potential customer registers their interest, someone from the company reaches out. The whole process is digital, from a customer sending photos of their current heating setup to a video call consultation to check the suitability of a property.

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