Hamilton entrepreneur wins Black Pitch Contest, $25,000 grand prize

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Hamilton entrepreneur wins Black Pitch Contest, $25,000 grand prize
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A Black entrepreneur from Hamilton, Ont., has won the nationwide Black Pitch Contest.

Micheline Khan's company, Althea Therapy, helps people get access to culturally responsive mental health professionals and resources, with a goal of destigmatizing therapy and improving mental health outcomes for underserved communities.

She was one of five Black finalists from across Canada vying for the $25,000 grand prize, which is funded by the non-profit Black Entrepreneurs and Businesses of Canada Society. Rather than requiring entrants to have full business plans with their pitches, the contest called on people who self-identify as Black to submit a short video outlining their ideas.

The society says more than 100 people entered this year and the winner was chosen at the Black Business Summit, a free annual summit for the Black community in Canada.

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