Why would they POSSIBLY think this is a good idea?! 😡
On their Facebook page, Anytime Fitness in Wauwatosa wrote: ‘We are terribly sorry for our actions this week by offering an “I Can’t Breathe” workout. No matter our intent, we now recognize how deeply offensive our words, illustrations and actions have been.
‘One of the publicly-stated commitments to antiracism work by the owner of the Anytime Fitness brand, Self Esteem Brands, is to bolster education efforts for its franchise owners to lead with empathy, love and respect.’ ‘We obviously have work to do within our own location, and we will work hard to earn back your trust and respect. We stand with our black community, and again, we are so very sorry for this insensitive move.’
Floyd was killed on May 25 after Minneapolis police department cop Derek Chauvin knelt on his neck for eight minutes, 46 seconds, in a pose similar to that depicted by the gym poster silhouette. According to Anytime Fitness corporate, the trainer who created and promoted the workout has been placed on leave.
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