Guess is being sued over its J Balvin ad campaign.
-- aka Hoxxoh -- is suing Guess claiming the company never got his permission to use one of his popular murals, dubbed"HoxxoH," as the background for its J Balvin collection campaign.
According to docs, obtained by TMZ ... Hoxxoh says he completed the mural in Miami's Little Haiti neighborhood back in 2015, and owns the copyright to the mural. In his suit, Hoxxoh says Guess -- as part of its marketing campaign -- photographed the"Mi Gente" singer in front of the mural with models wearing his Vibras collection. Hoxxoh says Guess plastered the images on billboards, catalogs, social media posts and videos -- all without his greenlight.
The artist -- known for his large-scale murals across Miami -- says his work is instantly recognizable because of its"distinctive motif of interlocking and radiating curves" ... which is easily visible in the Guess campaign.
Canada Latest News, Canada Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Celebrity Scramble -- Guess Who!Hidden within this cheeky pic is an athlete ready to get the season started! This football fanatic has spent the last 5 years playing in the NFL positioned as a wide receiver.
Read more »
Former Spy Valerie Plame’s Bizarre New Ad Looks Like an Action-Movie TrailerValerie Plame isn’t a spy anymore, but she plays one in her latest campaign ad
Read more »
Every Can't-Miss Look From Kate Spade's Spring 2020 ShowNicola Glass of Kate Spade showed her collection in New York City. Check out the entire spring 2020 collection here.
Read more »
Kaia Gerber Is Her Mom’s Doppelgänger in a “Bondage” Birthday LookIt’s custom-made Versace based on an unforgettable ’90s collection.
Read more »