A partnership with the FlashFood app is diverting millions of pounds of food waste from landfills, allowing shoppers to purchase grocery items nearing their best-before date at a discounted price. Loblaw's partnership with FlashFood has saved customers $238 million and diverted 86 million pounds of potential food waste from landfill sites. The app is available in 850 different Loblaw stores.
A partnership with the app FlashFood is also diverting millions of pounds of food waste from landfills. Pat Foran reports for Consumer Alert.
Shoppers use the FlashFood app to see what’s available for purchase, place their order, and pay online, then stop by the store to pick up their discounted items.The Loblaw group started its partnership with FlashFood five years ago, saving customers $238 million and diverting 86 million pounds of potential food waste from landfill sites.
“There is a tonne of value in the program whether you are buying meat, produce, or whatever it might be to build a meal or the whole meal,” said Evan Magee, the district manager of The Real Canadian Superstore’s Toronto locations.
FOOD WASTE DISCOUNTED GROCERIES FLASHFOOD LOBLAW CONSUMER SAVINGS
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