Google Cloud is taking on Amazon by moving into retail, and it's a first step in new CEO Thomas Kurian's master plan

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Google Cloud is taking on Amazon by moving into retail, and it's a first step in new CEO Thomas Kurian's master plan
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Google Cloud CEO Thomas Kurian says he wants to target specific verticals. Now it's launching Google Cloud for Retail and taking on Amazon.

to improve its enterprise chops is to target specific industries, and now he's taken a first step in that direction.

said onstage Tuesday at Google Cloud's annual conference."We at Google Cloud want to be the best partner. We believe we can do that in two important ways. The first way is bringing expertise to help you on that journey. The second is to be the easiest cloud provider to do business with.", as well as increased support for peak times. This is important because if a website crashes during Black Friday, it can hurt a company's revenue and brand.

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