Gold’s Gym, the legendary gym that started in 1965 in Venice Beach, Calif., is making a comeback in Houston. The new design draws inspiration from the gym's Venice Beach location, known as the Mecca of bodybuilding.
Gold’s Gym, the legendary gym that started in 1965 in Venice Beach, Calif., is making a comeback in Houston.
After buying Gold’s Gym out of bankruptcy in July 2020, RSG Group is growing the brand with a new look that incorporates the gym’s iconic history with a Legacy Wall of photos that pays tribute to the Venice Beach location where bodybuilders such as Lou Ferrigno and Franco Columbo worked out. A Green Wall recreates the effect of the peeling green mint paint seen in the backdrop of photos of fitness enthusiasts at the original gym across social media.
The gyms consist of Friendswood , Bingle and Northchase Plaza . Renowned fitness professional Simeon Panda, fitness trainer Ida Bergfoth and celebrity trainer Mike Ryan will make appearances at the grand openings.Sebastian Schoepe, president and CEO of RSG Group North America, selected the locations after touring 14 possibilities in early 2021. The company worked with NewQuest Properties on its expansion.
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