TikTok’s favorite stylist Allison Bornstein teaches us how to shop our closets, define our style in three words, and treat fashion as wellness
Photo-Illustration: by The Cut; Photo: Morgan Maher While TikTok is often telling us what we need to buy next , the most sustainable way to shop is to not shop at all. However, we understand the dopamine hit of wearing something new, and to remedy that, stylist Allison Bornstein is teaching us how to “shop our own closets.” Bornstein subscribes to a couple of methods: one she calls “finding your three words” and another she describes as “fashion wellness.
Coming up with your three words will not only help you hone in on your personal style, but can play a role in shopping more sustainably too. “When you’re shopping and there’s something that feels like it’s really calling to you, and maybe you like it, but it doesn’t go with your style, those are kind of the times to call upon your three words,” Bornstein said. It’s easy to shop impulsively, but your three words can keep you in check.
Bornstein’s three words are classic, elegant, and ’70s. Photo: Morgan Maher Think creatively about trends Do you need to buy something new every time another -core comes along? The answer, to Bornstein, is no. If you’re looking to participate in a new trend or want to re-create a look you love, she says to start by looking through your closet and pulling the pieces that remind you of it: “A lot of the time, we’ll realize that we have what we need.
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