Could the Cortina, Escort, Granada or Capri be next in line for a come-back at Ford?
This could be a move purely to stop other companies using them and a spokesperson told Autocar that “the registration of intellectual property is not a signal for any future product plans”.’s MEB platform and built at the same Cologne site that made the Capri, Granada and even Scorpio, Ford could look to spiritually link the newcomer with a successful ancestor.
Gueler told Autocar last year:"The industry is in its craziest time ever since I joined 20 years ago, and I've never seen it so disruptive as it is now. There's a lot of stuff coming onto the market and consumers are bombarded with all kinds of products and information," he said. "There's a lot of stuff coming from China which is very competitive, and the Koreans are already very competitive with beautiful designs and strong technology, so the question for manufacturers like Ford is 'how do you position yourself?'.
"I think we have the unique asset of having nameplates from the past that we can tap into to emotionalise our product and to tell stories no other brand can tell." Reviving old nameplates could be"an opportunity for Ford to distinguish itself from the bombardment of electrification that's coming", he added.
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